Sellr Blog

Snapchat Marketing

By Adam  |  13 Jul 2016 12:00:00

With smartphones becoming more and more prevalent, people are finding more and more ways to communicate with one another and to share information. In recent years, Snapchat is an app which has grown in popularity as a social media network and is something which owners of eCommerce websites should really look into as a platform for marketing. In today's blog post I would like to go over some of the best ways for you to market yourself over Snapchat.

 

Snapchat is used primarily for the sharing of images, so one thing which you might like to try doing is creating a few graphics to highlight some of your especially attractive products, or to draw customers' attention to the fact that certain products are on sale. This is very handy because via Snapchat you can communicate directly with customers at any time, regardless of where they are and whether or not they are currently browsing the internet. But sales-based images are not the main things to share on Snapchat; many businesses have successfully cultivated a following simply through the sharing of funny images. Of course, beyond images, Snapchat also gives people the opportunity to share short videos, which have their own strengths and advantages. All Snapchat content disappears after a short while and this could prove to be the perfect platform on which to share voucher codes.

 

So I hope that gives you a good idea of another outlet for your social media marketing. For social media marketing to be effective, it's a good idea for you to always be expanding and trying out new platforms - it's very much an ever-evolving field. Every time you get your business out there in a new place, you're increasing the number of potential customers that you are exposed to. While Snapchat may not lead people directly onto your site, it can do a lot for brand awareness and could persuade a sale from people later on. This could do a lot to help your eCommerce website, but if you don't yet have an eCommerce website then sign up to Sellr now and get started for no cost at all!

 

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Angus
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Adam
Sellr Content Expert
Simon
Ecommerce Expert
James
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Georgina
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