Sellr Blog

Things to Know Before Hiring Staff

By Adam  |  24 Sep 2016 12:00:00  |  Full article...

"I don't respect you." Eventually your eCommerce website may grow to the point where you can afford to hiring some employees to work under you and it would be a great benefit if you did hire somebody else to help you work on your business. Nonetheless, if you have never had anybody working under you, there are certain things which you really should be aware of before hiring any members of staff. If you don't really know how to manage people or aren't really aware of

Back to Basics Business

By Adam  |  23 Sep 2016 12:00:00  |  Full article...

Learn from this teacher. If you've recently signed up to Sellr then that means that you are going to be planning to start up your own eCommerce business. This is a great idea because the eCommerce business is booming and the internet gives an avenue for small businesses (especially ones in remote communities) to reach a much larger number of people than they ever would otherwise! If you're setting up your Sellr account and therefore running a business for the very first time,

Twitter Character Limit Changes

By Adam  |  22 Sep 2016 12:00:00  |  Full article...

Thanks, Twitter. I always wanted you to do this If you speak to social media marketers about Twitter, there's one thing I bet most of them will all agree is really annoying and that is the fact that media attachments take up part of Twitter's character limit. Twitter's big unique selling point is that their 140 character limit will stop people from writing overly long and boring posts: but how does it make sense for them to include media attachments in that? Media breaks up

Is a Google Algorithm Change Coming?

By Adam  |  19 Sep 2016 12:00:00  |  Full article...

"My name is Google." Anybody who makes their living through running a business is kind of at the mercy of Google. If your money comes exclusively from people visiting your site, other than a few people who may already have you favourited, almost everybody is going to come to you through Google searches. So if the Google algorithm changes, that might mean that your site suddenly doesn't rank quite so well and you might find that you are getting less traffic and making fewer

How Do We Read Websites

By Adam  |  12 Sep 2016 12:00:00  |  Full article...

Reading a website is not like reading a book. Did you know that the average person will only stay on a webpage for about twenty seconds before clicking off it? When monitoring how much traffic your site is receiving, it is elevating to see high numbers. However, it is discomforting to know that a majority of the people aren’t seeing your content. Logically, to sell more products, customers will have to spend more time on your website and the longer they spend there, the more likely

Choosing Your Domain

By Adam  |  2 Sep 2016 12:00:00  |  Full article...

What's your URL? For your eCommerce website to be taken seriously as a professional business, you're going to need to buy your own domain. Sure, you could start out without a domain (for example, when using Sellr FREE) but you should absolutely get yourself a domain eventually. When buying a domain, however, there are a lot of things to take into account, because obviously, a site's URL is very important!   So, imagine you've been using a name for your

Majestic SEO Tool

By Adam  |  31 Aug 2016 12:00:00  |  Full article...

There are so many things which effect the SEO of different websites. Obviously, the quality of the site itself, the content on it and the user experience are all large factors which are used to determine whether or not a site is worth ranking highly, but another huge and significant factor is what's going on off site; most significantly, the links that lead back to your site. One of the best tools for analysing the off site factors on a website is Majestic.   Majestic is a

How to Earn Customer Loyalty

By Adam  |  29 Aug 2016 12:00:00  |  Full article...

The handshake of trust, People who sell online are nearly always looking for ways to reach new customers, but not enough people are looking to keep their existing customers. If somebody buys something from your site, you've already done everything you can to persuade people to purchase your products - assuming they are happy with the product, why wouldn't they buy things from you in future? You need to do everything you can to ensure that they'll come back  whenever they

Colour Psychology in Marketing

By Adam  |  26 Aug 2016 12:00:00  |  Full article...

They all have a use! When designing your eCommerce website or graphics to share on your social media feeds, you are doubtlessly going to want them to encourage as many sales as possible. Obviously, attractive images of your products, great prices and things like that are going to encourage people to make sales, but the colours you use are also going to have a significant impact. Without realising it, different colours bring out different psychological responses from people and being

Sharing Other People's Content on Facebook

By Adam  |  24 Aug 2016 12:00:00  |  Full article...

Great site. Do you struggle to think of ideas about what to share on your Facebook page? I can appreciate that thinking up something fresh and new every day is going to be quite time consuming and also something which is going to require a lot of creative thinking. You need to post regularly, or the Facebook algorithm will cause you to appear less often in people's newsfeeds, so something is always better than nothing. But the good news is, even if you can't think of your own

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