Get Listed in a Business Directory

By Adam  |  26 Aug 2015 15:00:00

Once you've got your eCommerce business started, something which you should always be doing is thinking of ways to reach new people and to increase the number of customers that you have. Something which is worth doing is getting yourself listed in a local business directory. You should have connections to your business in as many places as possible and there are many benefits of getting listed in local business directory which I shall go over in the blog post.

Firstly, people might use these directories if they're hoping to find a business which is local to them. Yes, your business is eCommerce and so you'll generally be dealing with people from all over the country (and maybe even the world) but people will still like it if they can see that you are based close to them. People have a sense of loyalty to local businesses, even ones they've not really used before, and are likely to go for you over a business which is far away. It makes people feel good to know that they are supporting an independent business and especially if that independent business is based in the same place as them. These directories allow customers to write reviews of your business as well, and a listing with lots of positive reviews is going to look very appealing!

Furthermore, if people can see you listed in a respected business directory that'll be a good reassurance to them that you are reliable. That's not to mention that being in one of these is good for SEO purposes; not only is it good to have as many links back to your website as possible, but business directories are generally held in high regard by Google and being listed in one would be a great way to boost your rankings! So this is something which is definitely worth your time; Yell is one of the most well-known directories, but there are others around too so you might wish to investigate. But if you've not yet started your business, and therefore have nothing to list in the directories, why not sign up to Sellr? You can use our service to create an eCommerce website without having to spend a thing!