Sellr Blog

Offering Free Shipping in eCommerce

By Adam  |  30 Jul 2015 15:00:00  |  Full article...

  A recent study has shown that a large number of people say that they would be more likely to make an eCommerce purchase if free shipping were offered. This makes perfect sense if you think about it; when people buy from the shops they never have to pay for shipping and it's possible that this additional fee could push the price over the amount that a product would go for on the high street. People tend to go for online shops for the sake of convenience, and additional fees

Business Strengths

By Adam  |  29 Jul 2015 08:00:00  |  Full article...

If somebody makes a large donation to charity, it's generally viewed as a negative thing if they then always tell people about it. "They don't care about that charity," people might think to themselves, "all they care about is their ego!" and, in a way, you can understand why people might think that. You can also understand, therefore, why it might be that someone who cut their business's budget for the year so that they could donate a large sum to charity, would

Content Marketing On Other Websites

By Adam  |  27 Jul 2015 15:00:00  |  Full article...

You may be running a blog on your eCommerce website in order to bring new people to your business. A blog is an effective content marketing tool and I am sure that you are using it to produce high quality content which will bring in lots of people. But is that all you can do in the name of content marketing? A lot of places might have you believe that writing blog posts or articles on your website is the full extent of content marketing, but in this blog post I am going to talk about

Respecting Customer Privacy

By Adam  |  26 Jul 2015 18:00:00  |  Full article...

One thing that you as somebody who runs an independent eCommerce website should know is that it is important to respect the privacy of your customers. In today's modern age, people fear that everything they do is being recorded or followed and one advantage that you have as a small business is that you will not be associated with any of this.   It has been reported that Amazon seems to have been monitoring customers’ social media feeds. This is not going to make

Visual Marketing From Creative Market

By Adam  |  26 Jul 2015 10:00:00  |  Full article...

As cannot be stated often enough, marketing is very, very important. You could have a brilliantly laid out website, with a wonderful product and fall over dead from shock because it's just so unbelievably low prices, but without good marketing what guarantee is there that anybody will find you? So that's why dedicating time to marketing is just as important as things like budgeting, because without marketing you might not get any customers at all.   Thankfully, there are many

Email Marketing With MailChimp

By Adam  |  22 Jul 2015 09:00:00  |  Full article...

Email marketing has proved to be very effective over the years and it's especially important to people who run eCommerce websites. Social media marketing is good, because it manages to keep you in the minds of your customers and ensure that they will return, but email marketing works just a little better because it is much more personalised. People can zone out the marketing they see on their social media feeds, but every email they get in their inbox is going to get their full attention

eCommerce Business Tips

By Adam  |  21 Jul 2015 19:00:00  |  Full article...

If you are planning to start up an eCommerce website, or if you've recently launched your own eCommerce website, you've doubtlessly got a few of your own ideas. While I have full confidence that your own ideas for your website are air tight, I want to use this blog post to suggest five things that mustn't be overlooked when you're just starting your eCommerce website.         1. Social media Everyone is on social media, and therefore customers

Use Google Analytics to Monitor Your eCommerce Website

By Adam  |  20 Jul 2015 19:00:00  |  Full article...

If you've got an eCommerce website there're several questions that you're going to be asking yourself: who's visiting my site? How are people finding my site? How many people who visit my site also buy from it? and so on. If you knew the answers to these questions it would help you to better understand your audience and to find out what they like. You'd be able tailor your business more to your consumers, making them happier and, in turn, making your business more

Email Creation Tools With Sellr

By Adam  |  19 Jul 2015 18:00:00  |  Full article...

Marketing is especially important for eCommerce websites. With shops that are out on the street marketing is important too, but they'll get a reasonable number of customers just from the fact that people walk past them every single day. With the internet you don't have that luxury. Somebody might come to your website, love it, buy something and then never come back and forget about you. There's no promise that people will return to you. This is why marketing is so

PEST Analysis

By Adam  |  18 Jul 2015 19:00:00  |  Full article...

Sellr provides you with an easy way to turn your dreams of running an eCommerce business into a reality. However, while we give you the template to make your own customised website and provide you with all the tools you need to handle your own marketing, this is only half of the work. You're going to need to have a solid business plan if you want things to go well. That's where the PEST analysis comes in. PEST is an acronym that gives you four things to consider before starting any

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About the Authors

Angus
Sellr Marketing Expert
Adam
Sellr Content Expert
Simon
Ecommerce Expert
James
Email Marketing Wizard
Georgina
Equestrian Specialist
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